Project experience that reflects professional judgment and execution capability

These cases focus more on methods: how to embed search logic before building a site, how to turn ad budgets into effective inquiries, and how to improve brand understandability in generative search.

Selected Cases

SEO Growth

A New Site Started from 0 and Quickly Built an Organic Traffic Foundation

Move search logic into the website planning stage, designing around domain, structure, content planning, page roles, and internal links to avoid the inefficient path of “adding SEO after the site is finished”.

Project type: new site / content site
Initial issue: no historical authority; structure and content needed to be planned from scratch
Core actions: structure planning, content direction, internal link coordination, page role division

Result: the new site grew from 0 to over 10,000 daily IPs in a short cycle.

SEM Promotion

Turn Ad Budgets More Directly into High-quality Inquiries

Optimize account strategy, keyword intent, landing page content, trust messaging, and form paths together so traffic is more likely to become effective inquiries after entering the site.

Project type: Google Ads / search advertising
Initial issue: ads were running, but landing paths and conversion efficiency were unstable
Core actions: keyword filtering, page consistency, trust messaging, and form optimization

Result: staged goals reached 200%–400% completion.

GEO Optimization

Improve Brand Visibility in Generative Search

Through continuous optimization of identity information, case evidence, FAQs, page structure, and content consistency, improve the probability that pages are understood, extracted, and cited by AI.

Project type: brand site / consultant-style site
Initial issue: scattered information and inconsistent messaging made stable recognition difficult
Core actions: unified positioning, strengthened cases, FAQs, and structured content

Result: the personal brand was recognized and displayed in some AI search results.

Your Project Can Start with a Diagnosis

Whether it is a new site, an old-site optimization, or unstable ad conversions, you can first clarify the problem.

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